Semantic differential comparing mean responses of a treeless business district, a tree-lined residential street, a tree growing alone in an open area, and a woodland scene.
| Word pair | Woodland | Treeless business district | Tree standing alone | Tree-lined residential street |
|---|---|---|---|---|
| Unemotional (1)-Emotional (5) | 3.49 | 2.80 | 3.78 | 3.20 |
| Ugly (1)-Beautiful (5) | 3.61 | 2.39 | 4.14 | 3.58 |
| Boring (1)-Interesting (5) | 3.64 | 2.44 | 3.87 | 3.47 |
| Private (1)-Public (5) | 2.90 | 4.03 | 2.89 | 3.02 |
| Affluent (1)-Needy (5) | 3.03 | 3.42 | 2.48 | 2.78 |
| Pleasant (1)-Unpleasant (5) | 2.31 | 3.40 | 1.77 | 2.10 |
| Depressing (1)-Exhilarating (5) | 3.39 | 2.52 | 3.72 | 3.34 |
| Frustrating (1)-Satisfying (5) | 3.63 | 2.67 | 4.02 | 3.58 |
| Peaceful (1)-Disruptive (5) | 2.08 | 3.27 | 1.69 | 2.02 |
| Clean (1)-Dirty (5) | 2.21 | 2.42 | 1.58 | 0.96 |
| Inviting (1)-Threatening (5) | 2.38 | 3.14 | 1.80 | 2.16 |
| Obvious (1)-Mysterious (5) | 3.23 | 2.57 | 2.41 | 2.42 |
| Calming (1)-Exciting (5) | 2.51 | 2.96 | 2.12 | 2.36 |
| Wealth (1)-Poverty (5) | 2.87 | 3.40 | 2.32 | 2.74 |