%0 Journal Article %A Richard W. Skinner %T Marketing Tree Care %D 1987 %R 10.48044/jauf.1987.034 %J Arboriculture & Urban Forestry (AUF) %P 159-163 %V 13 %N 6 %X The purpose of this paper is to introduce the basic concepts of marketing. Specific attention is given to the application of these concepts to the marketing of tree care. %U https://auf.isa-arbor.com/content/isa/13/6/159.full.pdf